ill Manors: Music Video Task

What target audience would this music video appeal to ?

This music video would appeal to an audience of those who were involved in committing crimes such as the London riots which occurred from August 6 to the 11th in 201. This video shows mainly a large number of younger males compared to the female numbers. The music video may appeal to Plan B's fan base which like and enjoy his music. This fan base could cover the ages of 15-25 males as these actions seen in the video would more commonly be associated with males compared to females. This video would be a dominant ideology as Politicians and Middle-Class people would agree that the video shows their strong opinion about what the younger generation is like. This video can also be used to say that it is supporting the younger generations behaviour and criminal mentality. Without the Movie or Lecture to go with the music video, there would be a dominant Ideology. With the video ill Manors, the audience including the Middle-Class and Politicians can learn and understand why the younger generation do what they do. 

Research on the ill Manors Soundtrack:

The ill manors soundtrack was produced by Plan B the director and musician (Ben Drew). The track was released in the UK on the 25th of March 2012. This song was also the lead song from his film ill Manors. The film was also written in response to the London riots which occurred in 2011. This song was made to emphasize the trouble in our modern society, showing how it has failed to nurture the disadvantaged children showing the audience why things like that occur now. The song was described by the Guardian's Dorian Lynskey as "the first great mainstream protest song in years". This shows Ben Drew was able to get his point across to a wide audience of not only the younger generation but the people who can really make the change. For the soundtrack for this album Ben Drew worked with Atlantic Records and 679 Artist which is currently co-owned by Warner Music Group. Atlantic Records also work with artists such as Ed Sheeran, Plan B, Example and Professor Green. They all fit into the category of the same type of music which they produce. This means that they will have the same type of audiences which may be Struggler's and Aspirer's with a few Main streamers. These artist may also have the same audience types of young adults aged 15-25.