Ill Manors: official website

Look at the Ill Manors official website (it shouldn't be blocked) and think about how it promotes the film and also how it links to other texts/platforms you have studied. 

Then, answer the following questions on your blog:

1.       How does the Ill Manors official website promote the film?

The Official website promotes the film as it has a link to BUY NOW to purchase a copy of the film on Amazon or Play.com. The website also allows the audience to view the films trailer on the website. This is a feature which may not be available to an audience who were to visit an unofficial website such as IMDB or Rotten Tomatoes. Other features such as the billboard poster in the background of the website home cover is also another way of advertising the film as the film billboard poster contains quotes such as 'bloody brilliant' and 'bullet pace and quite unpredictable'. The website also carries over the same type of theme which would be associated with the type of film Plan B has produced. The website includes the same derelict blocks of flats which are related to Plan B's interpretation of 'CHAV's'.

2.       What examples can you find of the Ill Manors brand on the website homepage?

Examples of the ill Manors brand on the website homepage could be that the use of the font is the same. This involves the font being big, bold and in white colouring. This is consistent and seen over different platforms such as print (billboards) and e-media such as the website. The uses of the same derelict blocks are used in other platforms. The homepage shows some clear links to other platforms as it as the advertising billboard in the background of the homepage.

3.       What links does the website offer?

The website contains links to the films trailer, synopsis, videos, buying merchandise/DVDs and the ill Manors Album. The website also offers links to social media platforms.  

4.       What examples of synergy can you find between the website homepage and the print/broadcast platforms?

An example of synergy is the use of the billboard in the background of the website homepage, which is print which they have incorporated into their e-media text. The links on the website also offer some links to other e-media such as social media sites. There are also links which relate back to Plan B’s music side of things as the link it to promote the album and gain purchases buy ill Manors viewers or Plan B’s music audience.

5.       List the links to social media on the website homepage. Why are these important?

There are links to social media sites such as Facebook and Twitter. These links are important because it allows ill Manors to reach a wide audience which is easily accessible, which a large audience can view and also share the video link between one and other promoting the film to a mass audience.